Ray White Northern Beaches superstar

A stalwart in the Northern Beaches real estate scene, Eddy brings a wealth of experience to the team. Eddy has already hit the ground running, selling 17 properties in 12 weeks with a new brand and in a tough market. We asked Eddy to reflect on his career so far, and why he’s excited to join Ray White.

How did you get started in the real estate industry, and what was your first experience like?

I got started straight out of school at 18, I wasn't great at school; I’d found it boring. I remember saying to my uncle I want to sell cars because I love them and he said “do you want to be the guy selling the cars or buying the cars?” I said I want to buy them too. He said go sell real estate. My first job in real estate was in Mosman as a receptionist.

Why did you choose Ray White, and why now?

Every experience I’d had with Ray White as a brand and its staff was amazing. The level of service and care was second to none. I’ve also seen many Ray White offices and agents go from good to great. People in our industry are really excelling inside this group; now that I’m here I can see why.

How do you define success in real estate, and has your definition of success changed over time?

Success to me looks stress free with balance. I don’t think working 12 hour days, seven days a week is success. For me, my goal and vision is around doing more and working less, so focus on working smarter and more efficiently.

What are some of the biggest challenges you faced early in your career, and how did you overcome them?

Inexperience and lack of knowledge, and talking too much. I overcame them by meeting and training with the best in the business and put in the hours training myself to become better. I always invest and still do in good training and trainers to help me.

What advice would you give to someone considering a career in real estate?

They have to be prepared to earn the minimum for one to three years. It takes time and dedication, but it’s worth it. Work around amazing people; that’s the most important thing, and have fun along the way.